Our Services

We’re passionate about our clients and recognize that no two clients have the same need.  We work tirelessly (many questions and continuous collaboration) with each client to uncover needs, gaps and opportunities to ensure business objectives are met with the best ROI (return on investment) possible.

From strategy to execution, we’ll develop an internet marketing strategy that’s the right fit for you.  When you’re ready, contact us to discuss your needs, aspirations and how RVA Media can help.

Learn more about some of the clients we’ve helped.

Internet Marketing Services

WordPress Services

In most all cases, we design websites using WordPress and Genesis. WordPress combined with the Genesis Framework is perfect for bloggers and businesses alike, as it has easy customization, flexible options and excellent SEO benefits without the need for plugins. Genesis provides the secure and search-engine-optimized foundation that takes WordPress to places you never thought it could go.

Has a designer created a PSD/image of your new site? We can convert it to Genesis.  No job is too complicated or nontraditional for us to help.

Content Production

If you haven’t already heard, content is king.  When it comes to any marketing strategy, content is at the core of every successful search engine marketing, social media and email marketing campaign.

What exactly is content production?  It’s the creation and publication of original content. Everything from product reviews, case studies, blog posts and videos – with a goal of increasing a brand’s visibility, establishing your company’s subject matter expertise and lead generation.

Search Engine Optimization (SEO)

Not all SEO services are created equal. Too often companies are bombarded with unethical SEO email solicitations that promise #1 Google rankings and thousands of back-links. Read Google’s warning here.

Thought of by industry leaders as a marathon and not a sprint, SEO is the art of improving the visibility of a website in the search engines like Google, Bing and Yahoo through the “natural” or un-paid search results.

It’s our goal to provide authentic SEO services and we’ll help educate you and your team as to the ethical opportunities available with a sound SEO strategy.

Pay Per Click (PPC)

Pay Per Click (PPC), aka cost per click, is a tool for advertising your website on search engines, websites and online networks with a goal of driving qualified traffic to your website.  The name Pay Per Click comes from the fact that companies will only pay when someone clicks on their ad.  Next time you do a search in Google and see a section titled “Sponsored Results,” those are Pay Per Click ads that businesses pay Google to promote.

Behind every successful PPC strategy lies an optimized bidding process and extensive keyword research.  Without this, your business’s PPC efforts may become a great expense versus a valuable compliment to your SEO tactics.

Email Marketing

So your acquisition tactics have provided your business with leads and or customers, that’s great! Now you need to ensure you turn those leads into sales and those customers into repeat buyers. This is where email marketing comes in to play. More than a platform for communicating your next sale; email enables businesses to build and nurture customer relationships through communication tactics such as life-cycle, triggered and transactional messaging.

In addition to helping you identify the opportunities that exist to engage through email, we focus on respecting your subscribers’ engagement preferences in support of low attrition and optimal engagement.

Social Media

There’s a lot of social media websites out there and you likely feel pressure for your business to join the band-wagon and have a presence on every single one of them. Before your brand makes a commitment to engage with potential and existing customers on a social media website, we can help you determine whether or not the site will bring value to your business objectives and form a strategy that addresses when, how and what you should say to your target audience.

With limited resources, we recognize the importance of an effective social media strategy to your business.  Through business analysis we can help identify the social media strategy that’s right for you.